One address. Low break-even.
Category-leading cash flow.
A members-first beauty house that orchestrates nails, bodywork, facials, lasers, IVs and clinical access—under one roof—with concierge scheduling and capacity discipline.
Why this fills quickly
Demand for injectables and high-frequency beauty is compounding; delivery is broken across single-site vendors. We unify her routine and capture more of her basket with white-glove orchestration.
Existing base that pays attention
Plump ecosystem of 500+ members and a large NYC audience provides a ready demand pool and brand credibility from day one.
Active waitlist & pre-sell motion
Founding memberships are positioned for pre-sell; concierge-led onboarding stacks usage week-one and reduces churn risk.
Operational muscle memory
7-site operating history (Plump) gives trained staff, clinical credibility, and a repeatable playbook for standards and staffing.
Economics that make this obvious
Low consumables on high-frequency services + capacity discipline + concierge cross-usage → fast ramp to profitability.
The model in one slide
All-inclusive beauty delivers frequent, low-consumable services (nails, bodywork, heat/red light, reformer, facials, IV base) that build habit and footfall. Clinical access and devices layer on as discounted add-ons for members, lifting ARPM without crowding.
Capacity gates, fair-use rules, and concierge scheduling keep experience tight and rooms full—so contribution margin stays high.
What gives us the edge
White-glove beauty
Private-club standard. Quiet flow, warm hands, no chaos. It feels like belonging—not errand-running.
All-inclusive value
"Come in and get what you want." Clear guardrails; perceived value rises, hesitation drops, usage increases.
Everything under one roof
Ten steps apart—from reformer to massage, from prep to finish. The routine actually happens, every week.
The raise
We are opening a Manhattan flagship (6–8k SF) and scaling to steady-state within 12–24 months.
Structure
- $15M Series A into VÂNE Holdings (Parent)
- Parent owns VÂNE ClubCo and Plump MSO/IP; clinical services billed by independent PC(s) that pay MSO fees
- Single frictionless checkout; compliant back-end split
Use of proceeds
- Flagship build-out (6–8k SF) and equipment
- Pre-open hiring (concierge 1:200, floor managers, GM, injectors)
- Tech/compliance; working capital to break-even (~400 members)
- Integration of Plump MSO/IP for staffing, training, and standards
Why this works
- Not new spend—consolidated spend. We capture the basket she already buys across 5–6 vendors.
- Low break-even, fast payback. Low consumables + capacity discipline drive early profitability.
- Proof of execution. Plump's 7-site track record, 500+ members, and $8–11M annual revenue base.
Forward-looking statements; illustrative, unaudited figures based on management estimates. Not an offer to sell securities.