VÀNE — Investor Deck
We stack your week — stop chasing services.
VÀNE — A private, members‑only beauty house
Deep burgundy velvet, purple‑vein marble inlays, brass and dark wood on a clean white canvas.
Instead of juggling five or six vendors every month, a member enters one environment where everything needed for presentation and recovery lives ten steps apart — and the experience is frictionless from arrival to rooftop.
The Problem We Solve
Today vs. VÀNE
Today
- Access + fragmentation kill completion of intent (massage, IVs, devices)
- 5–6 vendors, separate bookings, travel time, inconsistent standards
- Member self‑manages; satisfaction and attach‑rate suffer
VÀNE
- All modalities under one roof — ten steps apart
- Concierge 1:200 sequences the entire month
- Cross‑usage spikes, word‑of‑mouth accelerates, members leave “ready”
The Product
What members get
Membership (included access)
- Nails • Brows • Finish
- Massage / Sculpt
- Private Sauna Suites • Shared Heat Lounge
- Red Light Therapy
- Reformer / Pilates
- Concierge • Lounge • Members‑only Rooftop
Clinical add‑ons (compliant rooms)
- Injectables • Filler / Facial Balancing
- Laser Hair Removal
- Energy‑based tightening • Device sculpt
- Clinical facial • Post‑procedure recovery
- IV Therapy • Hyperbaric Recovery
Hospitality & retail
- Food & Beverage • Rooftop events
- Skincare retail • Aftercare kits
- Private bookings • Partnerships
This is not “wellness.”
It’s beauty — centralized and concierge‑led.
It’s beauty — centralized and concierge‑led.
Why It Works
The flywheel
- Centralization → completion: intent becomes completed visits
- Concierge 1:200 → attach rate: proactive sequencing lifts usage and retention
- One standard: clinical credibility + hospitality discipline + high design
6–8k SFFlagship footprint
ExistingPlump feeder nodes
4 InjectorsCore clinical team
1:200Concierge coverage
Build & Rollout
How we build it
Capital plan
- Build flagship with guaranteed-maximum scope and contingency
- Milestone releases: lease → C.O. → breakeven
Footprint strategy
- Keep existing Plump clinics as feeders and injector ladders
- Unwind sub‑scale sites on member gates and lease exits
- Phase 2: integrated beauty membership houses
Economics
Unit economics & ramp
Stabilized run‑rate
- ~$1.30M revenue / month
- ~$0.50M+ EBITDA / month (~$6M / year)
- Rent target: 8% of adj. net revenue
12‑month ramp
- M3: soft open, 250–300 presold
- M6: ~400 members (breakeven)
- M9: ~500–600 members
- M12: ~600–750 + waitlist
Capacity
Rooms & throughput
Rooms & stations
- 6 clinical rooms (injectables / devices)
- 4 massage / sculpt rooms
- 3 private sauna suites + shared heat lounge
- 10 reformers (classes all day)
- Polish bar: nails/brows/finish
- IV lounge + Hyperbaric
Throughput logic
- Concierge‑sequenced stacks (reduce idle)
- Floor managers per zone
- Gated membership at 400 / 600
- Target on‑time starts ≥ 90%
Compliance
Clean money flow
Front of house
- One membership • One checkout • Frictionless
Back of house
- Auto‑split: Club/Hospitality → Club entity
- Clinical services → Physician practice
- FMV management fee to platform
Clarity & caps
- Up to 200u tox + 4 syringes / year
- One device session / month as needed
- Separate merchant IDs • Clean refunds & taxes
Team
Who builds it
Dr. Alexander Blinski
- Co‑Founder, Clinical Oversight, Brand Development
- Standards, injectables/devices, provider training & safety
Christina Topaloglou
- Co‑Founder, Brand & Design
- Interiors, member experience, creative direction
Richelle Marty
- Director of Operations
- Staffing, floor management, SOPs, service standards
CFO (hire)
Unit economics • Controls • Reporting • Capex discipline
Head of Memberships
Acquisition • Retention • Concierge standards • NPS
VP of Sales
Events • Partnerships • Corporate memberships • Rooftop
Existing Plump clinics function as feeder sites for clients and injector talent.
